Successfully network your business by incorporating these ideas into your business plan.
Ask yourself this question about your business and fill in the blank.
Simple and powerful, yet often overlooked strategies to expand your marketing for your business. Why I want a __________ business? (writing books, sending cards, event management and etc.)
* For immediate income and/or a very specific reason?
* For long term residual income and retirement?
* For personal freedom so you can exercise options?
* To be able to help or serve others?
* To use your gifts and talents to make a difference in the world?
How much do you want to make each month to make the above statement you chose come true? Is it $2000, $5000, $10,000 a month? Hold on to that number for one second and I’ll share what to do with that number.
Here are just a couple of tips I have found to be helpful in maximizing your Marketing your Business:…
1. Use your products regularly. (I love sending greeting cards and I do it everyday) This is number 1 for a reason, this is the most ignored part of ANY business. How do you expect your business to succeed if you will not even use your own products? It does seem silly to even have to bring this up, but there are many who are not using their own products, and wonder why they are not making any money. Make a commitment to use your products for a year, and see where your business goes.
2. Educate yourself constantly. (I have read so many books in the last 6 months that it is crazy) This is very important! You must rid yourself of negative ideas. This can be done in a variety of ways. I recommend reading at least 15 minutes a day, but try to shoot for 30. Business and self-help books are a great way to start.
3. Look at other industries for help. Since I’ve been in network marketing I can’t believe how much it has helped me with my other small businesses. I really wished I could of learned this when I first started my first business. Google “network marketing” and there are loads of information that you can apply to your own business.
4. Spend as much time as possible with people in the same industry. They are a vast source of knowledge and information. Mingle with top sellers in your industry, or other groups, and ask how they made it. Most everyone should be more than happy to provide you with excellent tips and advice. Join interest groups on Facebook and LinkedIn and get to know some members.
5. Present your products and marketing plan personally to at least one person daily. If you can’t physically meet someone, share with them on the phone. Give someone you met in the past a phone call, or send them a “How have you been” greeting card.
6. Follow up with everyone you meet. An entire book can be written on this topic. Usually, it’s the little things that show you really care. Try to maintain regular contact by sending a card giving them a call or sending them an email. Be careful about emails a lot of people are overloaded with emails and it could easily overlooked.
7. Focus on your customers needs. You must give customers more than they expect, and always satisfy your customers’ complaints immediately. Try to listen 80% of the time, and talk only 20%. As stated above, your customers can be a huge source of future referrals and/or business. You must earn and maintain their trust. Once you have their trust, you can always ask for referrals, which leads to even more business.
8. Set daily, weekly, monthly, and yearly goals – and Write Them Down! You may have heard the expression, “How do you eat an elephant ear? One bite at a time.” Breaking up a larger goal into smaller easily attainable goals, is the key to success. You cannot just jump to the end, you have to make progress everyday. Writing them down is another largely ignored, important tip to help you succeed. A goal is just a “passing thought”, or “wish” until you put it in writing. That is when it becomes concrete and real. It is also a great idea to keep a business journal of your daily activities, as it will help you to become more productive and time-conscious. (Wrote mine down last week) Okay remember at the beginning of the session I asked how much you wanted to make each month to make one of the statements you chose come true. Well take this number and write it down with your goals and look at it everyday.
9. Get Out There And Do It Now! All of the knowledge in the world is useless and unprofitable, until you put the most important ingredient of them all in place. This “secret” ingredient should come as no surprise at all, but this is the #1 reason for failure at anything in life. It is ACTION! Remember, knowledge is useless without action.
Following these steps will almost give you immediate results. Thank you for reading this article, and I truly hope this has provided you with valuable information to help you and your business grow and succeed.
Feel free to contact me with any questions that you might have.
Some of the Books I’ve Read in the last 8 months
- The Referral of a Lifetime: The Networking System That Produces Bottom-Line Results Every Day (The Ken Blanchard Series) by Tim Templeton, Ken Blanchard, Lynda Rutledge Stephenson
- The 4-Hour Workweek, Expanded and Updated: Expanded and Updated, With Over 100 New Pages of Cutting-Edge Content.by Timothy Ferriss
- Appreciation Marketing – How to Achieve Greatness Through Gratitude by Tommy Wyatt, Curtis Lewsey
- The Go-Giver: A Little Story About a Powerful Business Idea by Bob Burg, John David Mann